20 Feb 2018
Doctoral researcher Majd AbedRabbo discusses CX in the SBE Blog
![Majd AbedRabbo](/media/wwwlboroacuk/external/content/research/csm/news/MajdAbedRabbo_inline.jpg)
CSM doctoral researcher Majd AbedRabbo, who is conducting his PhD thesis on the impact of physical and digital retail on town centre performance indicators, has written a post for the SBE Blog on the increasing importance of CX (customer experience) and the impact CX is having overall.
To read his post, please visit the SBE Blog post.