Project Reputation
Through this project we will distil and project our distinctive strengths, enhancing our reputation as a leading university.
Project Aims
- To reposition the University’s research and innovation profile in a competitive and crowded external environment by identifying and projecting distinctive strengths
- To demonstrate our ambition and secure greater recognition and visibility of our achievements across disciplines, particularly where there is a critical mass of high-quality activity that falls under one or more of the Strategic Themes
- To embed an agile framework (“Projecting Excellence”) for developing a distinctive and enduring reputation for academic endeavour and impact (Real, Rare, Relevant)
- To ensure a cohesive, collaborative way of working between Marketing & Advancement and the academy to promote and foreground our leading research and innovation activity
Share your content ideas
Enhancing Loughborough’s national and international global reputation as a leading institution is a key part of the University’s strategic vision.
Help us to identify the stories that showcase Loughborough’s distinctive strengths by sharing information with Marketing and Advancement about the exciting and innovative work you are involved in. We have created a submission form so we can apply our framework and establish the best ways to amplify your ideas.
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