Kukri Sports has agreed the extension of its multi-year partnership with Loughborough University until 2028, continuing to supply performance and staff kit.
This extension marks the continuation of a successful relationship that has already spanned over ten years with continuous product developments.
The long-standing agreement with Loughborough University has been immensely positive, allowing Kukri to understand and meet the unique and specialised needs of athletes and staff at the university.
As the world’s leading university for sport-related subjects, Loughborough University demands representation by a brand that shares its commitment to excellence. Collaborations with elite sports organisations such as England Athletics, British Gymnastics, and Yorkshire CCC exemplify Kukri’s ability to deliver high-quality, distinctive kit.
Andrew Ronnie, Group CEO of Kukri Sports, added:
“Extending our partnership with Loughborough University until 2028 is a significant milestone for Kukri Sports. This enduring relationship is a testament to our shared vision for innovation, performance, and excellence in sports. We are proud to support the university's elite athletes and staff with our high-quality, bespoke kit, and we look forward to continuing our journey together, fostering new advancements and achieving great successes.”
Richard Wheater, Director of Sport at Loughborough University, also expressed his excitement:
“I’m extremely proud to celebrate this partnership having worked collaboratively with Kukri for the past decade. This key working relationship has been built over time and is testament to the range of ways Kukri and Loughborough University collaborate from clothing to research, branding, and beyond. We have been particularly excited to work with Kukri as they develop their sustainable offering, something that is very important to us at Loughborough. I am excited to see where we can go together next.”