The aim of this module is to enhance student's ability to use design approaches and tools for identifying and implementing human centered innovation opportunities.

The aim of this module is to introduce students to central user experience concepts, applications and practices. It develops a human-centred approach to user design, which aims to develop the capabilities of students to conduct user centred research, understand and identify opportunities to improve user experience, design sustainable, transformative solutions and to develop their mastery in creative and analytical skills. The module furthermore situates user-experience research and practice into wider organisational and societal contexts.

The Service Design Innovation module aims to provide students with an overview of the theoretical aspects of the role of service design in innovation practice. This is based on and driven by a human-centred design approach within service design innovation development and communication. This involves introducing four main areas of design application related to service experience, service systems, service models, and future scenarios. The main design contribution is covered by exploring the role of design in designing interactions, designing for co-experience, designing for co-creation, proposing new behaviours, enabling collaborative services, fostering organizational change, shaping service systems and generating future scenarios.

This overview includes the designers specific roles and perspectives within design projects, understanding how designers can qualify and position themselves when working within interdisciplinary design teams. The module aims to allow students to gain experience in analysis through service design intervention (through critical review of key service innovation literature) in order to understand the specific roles service design can in play in innovation management processes within organizational context, as well as, social and enterprise processes.

The aim of this module is to give students an opportunity to explore grand challenges facing our global society and to propose imaginative solutions to specific challenges in one or more country.

Students will critically reflect on the United Nations Sustainability Development Goals and think about how Loughborough University's Creating Better Futures. Together Strategy might contribute to them.

Students will engage with ideas and approaches to possible solutions from their own programme and gain diverse insights from Loughborough University London's interdisciplinary ecosystem. This will involve solution-oriented thinking and a balance between criticality and possibility, leading to a deep understanding of grand challenges and imagining creative responses to them.