Students choosing to undertake this course tend to be rational and precise, with the ambition to improve product functionality with a view to enhancing user performance and/or lifestyle.

Loughborough provides an intellectually stimulating environment where aspiring product designers are encouraged to develop the critical, analytical, conceptual, and practical skills necessary to propose, justify, and demonstrate innovative solutions for new and future products. This comes with expert guidance from academic staff who are at the forefront of cutting-edge research in Product Design and Technology, and/or with many years of experience working in industry.

As a result of our outstanding industry links, students can engage in a range of design competitions and live briefs set by leading consultancies and industrial powerhouses within the field of design. Competitions include but are not limited to the 3D Hub Student Innovation Awards, the James Dyson Awards, StarPack Awards, and the RSA Student Design Awards. Several final year students are also selected to showcase their work at the esteemed New Designers exhibition in London.

Greg

Greg Saul

Recent graduate

During my placement year at TWO-O, Amsterdam, I was made lead designer after four months as a design intern. I oversaw manufacturing projects and made important managerial and design decisions.

Kenya

Kenya Smith

Recent graduate

I completed part of my placement year in Norway, where I embraced a different culture and deepened my knowledge of sleek, Scandinavian design.

Cameron

Cameron Smith

Recent graduate

Staff are exceptional, their knowledge and assistance has pushed me to improve week on week... The projects set are engaging from the very beginning and push you to reach your full potential.