I’ve always been fascinated by data/technology and how it can be used to make better decisions. Business Analytics seemed like the perfect blend of business and technology, allowing me to develop skills that are in high demand and can be applied in various industries.

I was drawn to Loughborough because of its amazing student experience, top-notch facilities, and sporting opportunities. As someone who loves sports, Loughborough's reputation as a leading university for sports was a huge draw for me. Something my best friend Josh and I absolutely fell in love with is IMS (Intra-Mural Sport) – I think everyone should get involved in it. IMS allowed us to compete (still at a high level) in a multitude of sports I never thought I would play in my life like volleyball, handball, water polo, rugby and more. Funnily enough, Josh and I came runner up in IMS athletes of the year, which was quite a cool experience.

The campus university setting also appealed to me because it creates a close-knit community and everything you need is within walking distance; plus, the campus is lively and there's always something going on, which made it an exciting choice for my studies. Whether it’s through academic collaborations, joining a society, social events, playing sports, or just hanging out with friends, there’s something for everyone with a strong feeling of belonging and support that makes the university experience truly special.